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5 Social Media Mistakes to Avoid

Social media marketing has become one of the most prominent and effective forms of advertising in the past few years. Most businesses use social media channels as one of or their primary source of communicating with clients. However, there is more to social media than just setting up a profile and simply posting content. There are certain do’s and don’ts of social media you may not be aware of that can be causing your social media presence not to reach its full potential. We’ve highlighted five mistakes to avoid making while marketing your business on social media. Not tracking analytics By not tracking your accounts’ analytics, you cannot tell what’s working and what isn’t when it comes to

Is Your Marketing Working?

The marketing plans and campaigns a business puts into motion relies on the basis they will, in turn, lead to an increase in sales, followers, engagement, subscribers, etc. Your ROI (return on investment) evaluates the success of an investment you make for your business, and in this case, your marketing. Every company should be confident in knowing the effectiveness of its advertising efforts. If you think your marketing efforts are going unnoticed, here are a few ways to check their performance. Social media analytics One of the most common ways to track your digital marketing efforts is to check your social media analytics. Reviewing your accounts’ data allows you to see any increase or de

Full-Service Advertising Agency

iBi Marketing Solutions is a marketing agency located on the gulf coast. They provide marketing and advertising services to businesses in Mississippi (Ocean Springs, Biloxi, Gulfport), Alabama (Mobile, Daphne, Fairhope, Gulf Shores, Orange Beach) and Florida (Destin, Miramar Beach, Santa Rosa Beach, 30A, Inlet Beach, Panama City).

Whether your business needs a full-time marketing agency, or just a little help from a savvy marketing company, iBi Marketing Solutions will provide the marketing your business needs. The advertising and marketing services they specialize in include: social media management, social media advertising, graphic design, web design, search engine optimization (SEO), search engine marketing (SEM), marketing plans, marketing consultations, content calendars, professional photography/videography (including aerial), public relations (PR) with the media, event planning, QR Blvd. promotion, copy writing, newsletters and e-blasts, digital know-how training, analytics, marketing audits, branding, and more!

The iBi Marketing Solutions team is knowledgeable on a variety of social platforms including Facebook, Instagram, Pinterest, Twitter, LinkedIn, SnapChat, and more.


Thanks to today's technology the marketing specialists at iBi Marketing Solutions are able provide digital marketing and traditional marketing services to businesses via telecommunications/technology. The specialists also meet in person with businesses to discuss goals and plans. All business information is kept confidential.

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